TASK
- Define user needs and pain points related to video encoding in the cloud.
- Design an intuitive user interface and experience.
- Develop a scalable system architecture that could handle different use cases.
- Ensure security and compliance with industry standards.
Video of UI in action
ACTIONResearch & Discovery:
- Conducted user interviews to understand workflows and pain points.
- Analyzed competitors to identify opportunities for differentiation.
Design & User Testing:
- Created wireframes and interactive prototypes for early validation.
- Applied UX best practices to simplify complex interactions.
- Conducted usability testing and iterated based on feedback.
RESULT
- Successfully launched a user-friendly, scalable encoding platform.
- Improved efficiency and accuracy of video encoding for users.
- Positive feedback on the product’s ease of use and performance.
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